SUNx (Strong Universal Network) and Murmuration have combined forces, to support Tourism destinations and businesses, to rapidly create Climate Action Plans (CAP) – This is an immediate response to the Baku Tourism Declaration.

Murmuration’s powerful Climate Risk Modelling technology and SUNx, Climate Friendly Travel Services AI Solutions will deliver a high quality, data led, CAP at low cost. In addition, the partners offer climate response training and climate risk modelling.

By integrating their expertise, this partnership provides a comprehensive solution for destinations and tourism actors. They gain a detailed understanding of their environmental context, including the current state and future evolution of key climate factors, enabling them to make informed decisions. Tailored recommendations empower them to address specific challenges.

The Murmuration technology leverages advanced satellite data to generate precise environmental indicators across categories such as water, air, biodiversity, soil, climate and human activities. These insights are used to model Climate Impact scenarios for private and public tourism stakeholders.

The Climate Friendly Travel Services AI evaluates a range of climate threats and offers solutions, with cost saving and professional support systems, in areas such as renewable energy, waste reduction, water management and wildlife support.

Professor Geoffrey Lipman, President SUNx said “The International Community is calling for accelerated Climate Adaptation and Emission Reduction – working with Murmuration, we are helping put in place Climate Friendly Travel plans that not only target Paris 1.5 but also deliver sustainable and nature positive solutions.”

Dr Tarek Habib Founder of Murmuration said that “Combining satellite data based scenarios and AI led analysis and recommendations changes the game for Tourism Stakeholders. And puts them in control of their own destinies”

SUNx - Climate Friendly Travel Services supports Tourism destinations and businesses to adapt to the challenges of Climate Change and to develop Climate Action Plans which reduce their environment impact and save money. SUNx Malta, is our lead program driving Climate Friendly Travel (Paris 1.5: SDG: Nature +ve) and focussed on Education 2 Action especially in Developing and Small Island States.

Murmuration was the first to use satellite data to measure the impact of tourism on the planet. Satellites allow us to travel through time – past, present, and future – and provide an objective, clear, and transparent measurement of environmental parameters, reducing subjective biases.

Our mission is to disseminate our data and technological expertise to place the environment at the heart of decision-making. Using satellite imagery and sensor data, we develop indicators that enable the integration of environmental issues into public and private sector decisions worldwide.

Contacts

Olly Wheatcroft: This email address is being protected from spambots. You need JavaScript enabled to view it. +44 7765 132408

Blandine Gil: This email address is being protected from spambots. You need JavaScript enabled to view it. +33 6 51 11 05 36